Created a digital advertising campaign for KFC kids’ meal. A 3D game is developed and distributed with game cards to children along with KFC kids’ meal. Kids go to the game’s website, enter the code on the card and downloaded the 3D adventure game. The creative idea of the campaign was to collect all game levels by purchasing different cards along with the meals and solve the mystery behind the story of the game. By the campaign, sales jumped 175 percent.